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HP EXTENDS SMB PRINTING LEADERSHIP HP LASERJET M1120 & M1522 MFP SERIES



HP today extended its printing leadership with the introduction of the HP LaserJet M1120 and M1522 MFP series to meet the growing need of small and medium businesses (SMBs) for improved productivity, professional results and better bottom-lines. These MFPs are designed as affordable tools in helping SMBs in achieving infinite growth and productivity possibilities.

The new multi-function printers (MFPs) will complement HP’s existing printing portfolio and provide even more options for SMBs seeking innovative and reliable multi-function devices that deliver high quality prints, scans and copies at an affordable price. They also bear HP’s “5-star” MFP assurance of delivering innovation, productivity, quality, a best user experience and reliability.

“HP is committed to addressing the ever-increasing and demanding productivity needs of the SMB segment in Asia Pacific,” said Yan Yoke Ping, Country General Manager, Imaging and Printing Group HP Malaysia. “To this end, we continually harness our limitless innovation to make industry-leading technologies available in affordable products like the HP LaserJet M1220 and M1522 MFP series that enable SMBs to achieve infinite possibilities.”

Drawing on HP’s limitless innovation, the new lineup will include industry-leading technologies and features that are typically available only with HP’s robust workgroup and departmental-class LaserJet devices such as fast print, copy, scan and fax speed, patented spherical toner formula for outstanding print quality and Instant-on Technology.

HP continues to be the preferred MFP brand of SMBs in Asia Pacific as evidenced by HP’s market leadership and retention of it’s no. 1 market position for 19 straight quarters. According to IDC, HP experienced 34% year-on-year growth in MFP unit shipments to the SMB segment for Q32007 in Asia Pacific (excluding Japan).

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  • This entry was posted on Monday, May 19th, 2008 at 4:35 pm and is filed under Gadget. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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